Water Bottle As Accessory?

Kor Water and RKS Design believe that they have created a water bottle that will mimic the portability and popularity of the I-Pod when it first came out. Click here for the article and video. I will be the first to admit that I have been eyeing a Sigg Water Bottle for quite some time. They are cool and good for the environment and sturdy like a bullet. But to think that a water bottle will be as popular as a cutting edge tiny digital media player, come on! Maybe if it were a miniature digital media player/water bottle that massaged your shoulders as you chugged from its infinite icy well, then I'd be a fan!